Large corporate offices tend to have a lot of glass partitions. Malls, commercial store fronts and doors are also increasingly being made up of huge panels of glass. This has created a unique demand in the printing industry. People want to be able to look out of their office partition or display window. But at the same time they need to show images of their products or display their corporate philosophy. These images have to be visible to viewers standing on the other side of the glass partition. One way vision printed film, addresses this demand.
How does one way vision film work
One way vision film is like a vinyl with tiny holes or a micro perforated mesh. Since it is a vinyl, it can be easily printed using a eco solvent printer. The holes are far too tiny and closely spaced to affect image quality while printing. So imagine a film with a printed image on one side and a black back on the other.
Now, the human eye tends to take in a lot of information when in front of a large image. So when a person is standing on the outside, i.e. the image side of mesh film, his mind registers the overall image and not the pin holes
Conversely, when seeing nothing interesting, the eye looks for details and incongruities. So when a person is standing on the inside, facing the black back (non image side), the eye is focused on gathering details from within the pin holes. The mind registers or sees what is happening on the other side of the glass pane.
For the effect to work right, it is recommended that light on the image side be brighter than on the non image side.
Mesh film also acts as a privacy panel, wherein the customer standing outside looks at the branding on the glass and the person on the inside ( non image side ) can look through the glass. Hence the name ‘One way vision’. Needless to say, this film opens up immense opportunities for branding and advertisement. Here are some examples of the same…
As seen above, one way vision, is being used to brand
- Glass partitions in malls, office and stores
- Building facades
- Vehicle windows, etc.
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One way vision cost
A regular mesh film print costs approximately rupees 70/- per square foot. For larger jobs we can send fitters to install it your site in Pune. Installation charges will be extra.