Blog
August 20, 2020
Royal Canin | In-Store Branding
Photos showing store branding activity carried out at Royal Canin pet shops in Pune city. Brand visibility enhanced using GSBs, vinyl & sunboard prints.
Royal Canin | In-Store Branding Case Study
Pet Shops All Over Pune, Branded by the Royal Canin Colors
Mr. Ravikant Upadrasta of Royal Canin Pet Foods needed to ramp up his product visibility. As the name suggests, Royal Canin specialises in foods for dogs and cats. This is a highly competitive sector. Also, it really pays off for your brand to be recognised. Because once a pet owner switches to your brand, s/he remains a customer for a long time to come.
So, to increase his product visibility, Mr. Upadrasta identified a number of point of sale locations. These included:
01
Veterinarian clinics
02
Groceries & departmental stores
03
Supermarkets
04
Pet shops
The Store Branding Solutions Offered Included…
There was a wide variance in the point of sale locations. Each of these locations needed different branding locations. To that extent, Orchid Digitals provided a gamut of solutions to brand the interiors and exteriors of these stores. The services we provided included:
02
One way vision films for glass partitions and frontages
03
Images from this Store Branding Exercise
Closing Note
Orchid Digitals provides a wide range of in-store branding services to shops across Pune. Be it a store-front, a glow sign shop board or the interiors of an outlet, we’ve got you covered. Do have a look at our end-to-end store branding services on this page here.
Looking for any specific product?
Drop us a line. Send us your query. And we’ll get back to you with solutions and answers.
Mitesh Sanghani
Mitesh lives, mostly for Saturdays.
But when forced to work, you’ll find him heading Orchid Digitals – a printing press in Pune.
If it’s an emergency, try looking for him in the hills behind his house. You’ll almost certainly find him… lazing under a tree, with a book in hand.
